Winter construction build in upstate New York with snow on steel framework

Construction & AEC marketing • New York

When a Developer in New York Starts Researching Builders, What Do They Find When They Look You Up?

Howell Studios is a Rochester, NY marketing, video production, and AI sales partner for construction, architecture, design, and engineering firms across New York State.

We work on site from Buffalo to Long Island, alongside your leadership and marketing team. We capture your projects on film, show you who's researching your firm, and help you start conversations before the RFP ever goes out.

See if this would even be a fit for your firm

30-minute Zoom. Bring your marketing lead if you have one.

Some of the teams we've been trusted to work alongside

Walt Disney Imagineering logo, Howell Studios client.
Themed Design & Engineering
Universal Studios Florida logo, Howell Studios client.
Themed Entertainment & Attractions
NASA logo, Howell Studios client.
Aerospace & Technology Facilities
General Electric logo, Howell Studios client.
Industrial & Energy Systems
HGTV logo, Howell Studios client.
Home & Architectural Media
LMC Industrial Contractors logo, Howell Studios client.
Industrial Construction
Pike Construction logo, Howell Studios client.
General Construction
Haley & Aldrich logo, Howell Studios client.
Engineering & Environmental Consulting
Channellock logo, Howell Studios client.
Tools & Manufacturing
Engineered Group logo, Howell Studios client.
Specialty Engineering
Architectural Products Group logo, Howell Studios client.
Architectural Building Products
Nichols Team logo, Howell Studios client.
Construction Services

We've spent years on jobsites and in design studios, working alongside marketing and leadership teams to tell the story behind complex work. The same approach is available to firms of every size.

A few honest questions for New York firms

Building in New York has its own rhythm. Does your pipeline keep up with it?

Winter slows the jobsite. Does it slow your pipeline too?

For a lot of upstate firms, the months the crews slow down are the same months nobody's out building relationships. Then spring hits and everyone's scrambling for the same bids.

What would it mean to walk into spring with conversations already started?

When a project goes out to bid in your region, how many of the owners already know your name?

New York is relationship-driven. The firms that win usually aren't the ones that showed up at the bid. They're the ones the owner already had in mind.

How many of those early conversations are you part of right now?

Does your marketing team have the people to cover a state this size?

Rochester, Buffalo, Syracuse, Albany, the city, the island. That's a lot of ground for a team of one or two to cover with content, events, and follow-up.

Where is your team stretched thinnest right now?

If any of those landed, it's worth a conversation.

How we work alongside New York firms

LeadVault AI

Who in your market is already looking at your firm?

Identifies the people and companies visiting your website (name, title, company, pages viewed), builds lead lists for the project types and NY regions you want, and flags organizations actively searching for your services.

Brand Vault AI

How fast does a new inquiry get a response today?

A CRM, MIS, and ERP built for pursuits, bids, and active projects, with AI agents that respond within seconds, qualify scope and timeline, and book meetings on your team's calendar. Operations, project accounting, purchasing, and field reporting live in the same system.

Video & Photo Production

If an owner watched two minutes about your firm, what would they see?

On-site crews across New York: drone aerials, progress timelapse (including winter builds), completion films, architectural and interior photography, case studies, recruiting and safety films.

Marketing Support

When someone asks ChatGPT for a builder in Rochester, does your name come up?

Website, local SEO, AI search optimization, Google and LinkedIn ads, social, proposal and quals design, award submissions. Your team keeps the strategy, we add the capacity.

On site across New York State

Rochester

Our headquarters. On-site production and marketing support for Monroe County and the Finger Lakes.

Buffalo & Western NY

Construction video, drone, and marketing for firms across Erie and Niagara counties.

Syracuse & Central NY

Support for contractors and design firms across Onondaga County and the I-81 corridor.

Albany & Capital Region

Video and marketing for builders, engineers, and architects in the Capital District.

Ithaca & Southern Tier

Production and marketing for firms in Ithaca, Binghamton, and Elmira.

Hudson Valley & Westchester

On-site project capture and marketing support for the Hudson Valley.

New York City

Video, photo, and marketing support for AEC firms across the five boroughs.

Long Island

Construction and architectural production across Nassau and Suffolk counties.

Plattsburgh & North Country

Support for firms across Clinton, Franklin, and Essex counties near the Canadian border.

Utica & Mohawk Valley

Production and marketing for contractors and engineers across Oneida and Herkimer counties.

Watertown & Thousand Islands

On-site capture and marketing support for firms in Jefferson and Lewis counties.

Saratoga Springs & Glens Falls

Video, drone, and marketing for builders and architects across Saratoga and Warren counties.

Poughkeepsie & Newburgh

Construction and architectural production across Dutchess and Orange counties.

Kingston & Catskills

Support for design and building firms across Ulster, Greene, and Delaware counties.

Corning & Elmira

Production and marketing for industrial and specialty firms across the Southern Tier.

Jamestown & Olean

On-site capture and marketing support for firms across Chautauqua, Cattaraugus, and Allegany counties.

Niagara Falls & Lockport

Drone, timelapse, and marketing for builders across Niagara County.

Auburn & Canandaigua

Production and marketing for firms across Cayuga, Ontario, and Wayne counties.

Cortland & Oneonta

Support for contractors and design firms across Central New York and the northern Catskills.

Massena & Ogdensburg

On-site capture and marketing support for industrial firms along the St. Lawrence River.

Troy & Schenectady

Video, photo, and marketing for AEC firms across the Capital Region.

Malone & Adirondacks

Production and marketing support for firms across Franklin and the Adirondack region.

Middletown & Catskill

Construction and architectural production across the mid-Hudson region.

New York projects, told right

Featured New York project film: Howell Studios videographer filming installation crews from an aerial lift
Aerial view of Lincoln Center David Geffen Hall architectural installation filmed by Howell Studios in New York City
Howell Studios videographer filming architectural installation crew on a scissor lift in New York
Industrial pipe welding in upstate New York captured by Howell Studios
Architectural graphics installer on lift, photographed by Howell Studios in New York
Commercial office building architectural photography by Howell Studios
Completed exterior facade installation at Lincoln Center captured by Howell Studios

About Howell Studios in New York

Howell Studios is an AI business solutions company headquartered in Rochester, New York, with a second office in Orlando, Florida. We help firms tackle the Monday morning problems and bottlenecks that slow work down, not just in marketing and sales but across every part of the business. We work as an extension of in-house marketing and business development teams at New York general contractors, construction managers, design-build firms, specialty contractors, architects, interior designers, engineering firms, and building products manufacturers.

Services include construction and architectural video production, drone aerials, construction timelapse, architectural photography, website design, local SEO, AI search optimization, paid advertising, social media, email marketing, proposal design, and trade show content, plus two proprietary platforms: LeadVault AI for website visitor identification and buyer intent, and Brand Vault AI, a CRM, MIS, and ERP with AI sales agents built for AEC firms.

Questions New York firms usually ask

Yes. Howell Studios is headquartered in Rochester, New York. We provide marketing, video production, drone and timelapse, and AI sales tools for construction, architecture, design, and engineering firms across New York State.

Howell Studios produces construction and architectural video across upstate New York, including Rochester, Buffalo, Syracuse, Albany, Ithaca, Plattsburgh, Watertown, Utica, and the Hudson Valley. Work includes project completion films, progress timelapses, drone aerials, case studies, and recruiting films.

Yes. Howell Studios supports AEC firms across the five boroughs, Westchester, and Long Island with on-site production and marketing support.

Yes. We plan timelapse and progress capture for year-round New York conditions, including winter builds, so the full project story is documented from groundbreaking to closeout.

No. We work as an extension of your marketing and business development team. Your team keeps the strategy and brand, and we add production crews, specialists, data, and capacity.

LeadVault AI, a Howell Studios platform, identifies the people and companies visiting your website, including name, title, company, and pages viewed, and flags organizations in your region actively searching for your services.

It's a 30-minute Zoom working session. We look at your New York market together, give you a real list of organizations showing intent for your services, show an AI agent working live, and look at where an extension of your team would help most. If it's not a fit, we'll say so.

Want to see what's going on in your New York market?

Book a 30-minute working session. We'll look at your market together and you decide from there.

CallSee if it's a fit